Cotton Incorporated requires novel, but practical, proposals of how cotton-rich materials can be repurposed or reused so that they do not contribute to the large volume of refuse disposed in landfill sites.
This is an Ideation Challenge with a guaranteed award for at least one submitted solution.
The cotton industry envisions a future where environmentally sustainable production and manufacturing will thrive along with the businesses that depend on cotton as a source of income.
According to the Council for Textile Recycling, only 15% of post-consumer textiles are donated to charitable organizations or recycling centers, while the remaining 85% is disposed in landfill sites. Although cotton is a highly sustainable material, the Seeker wishes to understand viable means of changing this end of life scenario and thereby reducing the contribution of cotton to landfill.
Cotton is a highly functional material with many favorable properties – how can used cotton materials be repurposed in novel and effective ways? The Seeker is particularly interested in solutions applicable to used cotton garments.
This is an Ideation Challenge, which has the following unique features:
After the Challenge deadline, the Seeker will complete the review process and make a decision with regards to the Winning Solution(s). All Solvers that submitted a proposal will be notified on the status of their submissions; however, no detailed evaluation of individual submissions will be provided.
What is an InnoCentive Ideation™ Challenge?
An InnoCentive Ideation™ Challenge is a broad question formulated to obtain access to new ideas, similar to a global brainstorm for producing a breakthrough idea or market survey which may include ideas for a new product line, a new commercial application for a current product, or even a viral marketing idea to recruit new customers. Ideation™ Challenge submissions are typically about two written pages, and Seekers receive a non-exclusive, perpetual license to use all submissions.
In an Ideation™ Challenge, Solvers may:
Solvers should not reveal any confidential information in their submissions. Often the Ideation™ Challenge will be followed by one or more of the other three Challenge types to further develop the ideas and gain Intellectual Property protection when the concept has been well-defined.