The Seeker is looking for an alternative humectant than those traditionally used in the food industry. They need materials and processes to be food safe. Ingredients would be preferably natural and considered “clean label”.
This is an Ideation Challenge with a guaranteed award for at least one submitted solution.
Humectants used in the food industry are safe; however modern consumers are looking for less ingredients and ingredients that they recognize that don’t sound like chemical additives. These are the so called “clean label” ingredients. The Seeker is looking for alternative, food safe humectants, that are bio-derived or natural.
This is an Ideation Challenge, which has the following unique features:
Submissions to this Challenge must be received by 11:59 PM (US Eastern Time) on August 10, 2016.
Late submissions will not be considered.
After the Challenge deadline, the Seeker will complete the review process and make a decision with regards to the Winning Solution(s). All Solvers that submit a proposal will be notified on the status of their submissions; however, no detailed evaluation of individual submissions will be provided.
What is an InnoCentive Ideation™ Challenge?
An InnoCentive Ideation™ Challenge is a broad question formulated to obtain access to new ideas, similar to a global brainstorm for producing a breakthrough idea or market survey which may include ideas for a new product line, a new commercial application for a current product, or even a viral marketing idea to recruit new customers. Ideation™ Challenge submissions are typically about two written pages, and Seekers receive a non-exclusive, perpetual license to use all submissions.
In an Ideation™ Challenge, Solvers may:
Solvers should not reveal any confidential information in their submissions. Often the Ideation™ Challenge will be followed by one or more of the other three Challenge types to further develop the ideas and gain Intellectual Property protection when the concept has been well-defined.