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Challenge Tracking Product Information at the Point of Sale

Tracking Product Information at the Point of Sale

STATUS: Awarded
Active Solvers: 318
Posted: Mar 01 2018
Challenge ID: 9934013
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Inventory control is an essential part of supply chain management. By tracking the flow of goods from the manufacturer to the warehouse and finally to the point of sale, businesses can adjust their inventory to meet the demands of the customer. Salesmen benefit from product tracking, since it allows them to track a store’s inventory and focus upon consumer buying trends. Therefore, the Seeker desires a technology to retrieve information about a finished product at the point of sale.

This Theoretical Challenge requires only a written proposal.


As a producer and distributor of pre-packaged bakery products, Grupo Bimbo employs salesmen who interact with clients to collect products that are at or close to expiration and to replenish their stock. Each client visit currently requires the salesman to make two trips into the store, the first for retrieval and the second for delivery. A substantial amount of time could be saved, if the salesman could obtain information about the store’s inventory without entering the building, thus streamlining the restocking process. Therefore, the Seeker desires a cost-effective approach to retrieve details about a finished product at the point of sale.

This is a Theoretical Challenge that requires only a written proposal to be submitted. The Challenge award will be contingent upon theoretical evaluation of the proposal by the Seeker.

To receive an award, the Solvers will have to transfer their exclusive intellectual property (IP) rights to the Seeker. 

Submissions to this Challenge must be received by 11:59 PM (US Eastern Time) on April 1, 2018. 

Late submissions will not be considered.



Grupo Bimbo is a Mexican company and world leader in the baking industry with more than 70 years of history, operating in 32 countries throughout America, Asia, Africa and Europe. With one of the largest distribution networks in the world, Grupo Bimbo is a pioneer in integrating the concept  of sustainability in the company, thus laying the foundations that formalize its application in Mexico and globally. For more information, visit

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What is a Theoretical IP Transfer Challenge?

An InnoCentive Theoretical Challenge builds upon an idea but is not yet a proof of concept. A solution to a Theoretical Challenge will solidify the Solver's concept with detailed descriptions, specifications and requirements necessary to bringing a good idea closer to becoming an actual product or service.

This Challenge is a Theoretical-IP Transfer Challenge, meaning that Solvers must relinquish all rights to the Intellectual Property (IP) for which they are awarded. By contrast, Theoretical-Licensing means that the Seeker is requesting non-exclusive rights to use the winning solution. For these forms of a Theoretical Challenge, Solvers that do not win retain the rights to their solution after the evaluation period is complete. The Seeker retains no rights to any IP not awarded.

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